Est. 2019 • Copenhagen

Rooted in calm. Designed for focus.

Mindroot Studio was born from a simple belief: meditation should feel natural, not overwhelming. We craft elegant digital experiences that help people build a sustainable practice.

Our story

Founded by a small group of designers and mindfulness teachers in a quiet studio overlooking Copenhagen’s canals, Mindroot began as handwritten notes and hand-drawn interfaces. Today we serve over 120,000 learners worldwide while staying true to our Scandinavian roots: clarity, restraint, and care.

In 2021 we released our first digital course. Within weeks it was adopted by leading wellness organizations and became the foundation for corporate mindfulness programs across Europe.

Mission

To make meditation trustworthy, practical, and beautifully simple. We design tools and courses that fit real lives rather than demanding perfection.

Values

  • Quality over quantity
  • Human-first design
  • Evidence-based practices
  • Radical simplicity

Timeline

2019

Studio founded in Copenhagen with the first prototype journal and 8-week course.

2021

Launch of the Mindroot app v1.0. 12,000 learners in first quarter.

2023

Expanded team to 19 creators. Launched corporate training program used by 40 companies.

2025

Reached 120,000 active members. Introduced guided live retreats.

The team

Elena Voss
Founder & Creative Director

Former product designer at a leading wellness platform. 12 years guiding mindfulness programs.

Lars Holm
Head of Curriculum

Former psychology professor and author of two books on contemplative practice.

Sara Patel
Lead Engineer

Built the learning platform that now powers 40 enterprise clients.

Mikael Berg
Community Director

Hosts weekly live sessions and manages our global mentor network.